Create a story
- 1In Meta Business Suite, click Create story.
- 2Choose your Facebook page and Instagram account.
- 3Upload a vertical photo or video.
- 4Add text, stickers, or a link to a product or your store.
- 5Publish now or schedule it.
Story ideas
- New arrival sneak peeks.
- Countdown to a sale.
- Polls like “Which color do you like more?”
- Customer photos and reviews (with permission).
- A quick look at packing or picking products.
Save your best stories
Stories disappear after 24 hours. Save your best ones to a Highlight on Instagram so new visitors can still see them.
Launch tip
Post stories more often than regular posts. Short, frequent stories keep you at the top of your followers’ feeds.